Joe Vitale talks to Adam Eason about Hypnotic marketing.
The marketing podcast is less than an hour and is a fascinating listen.
Joe Vitale talks about the importance of the Story in marketing. His method is called Hypnotic Writing and is basically a technique that goes back to the dawn of civilisation.
How to captivate your reader in this multitasking world?
Do you want to STOP your reader dead in their tracks?
Tell them a story.
Sounds simple, well it’s simple in concept but complex in execution. It seems Joe has discovered the secrets of the master story teller and applied them to the field of marketing.
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